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Tourism grows in Walworth County

May 07, 2013 | 03:29 PM
The Walworth County Visitors Bureau announced a 10.4 percent increase in tourism spending in Walworth County from 2011 to 2012.

In actual dollars that is an increase of $56.9 million.

The figure was tabulated by the independent research firms, Tourism Economics and Longwoods International for the Wisconsin Department of Tourism.

Walworth County had the fourth largest monetary increase in the state. Among the contributing factors for local tourism growth was a destination marketing campaign that focused on generating awareness for indoor and outdoor activities during January through March.

"I couldn't be more thrilled with the report from the Wisconsin Department of Tourism on the increase in spending," states Kathy Seeberg, executive director of the Walworth County Visitors Bureau. "It's pleasing to see our efforts impacting the local communities and Walworth County Visitors Bureau's members. We are definitely going to capitalize on this momentum in the coming summer season."

The Walworth County Visitors Bureau is inviting the public to stop by their new Travel Information Center, at 2375 E. Geneva St., Delavan, at the Lake Lawn Airport. They are open seven days a week from 8:30 a.m. - 4:30 p.m. Locals and travelers alike can find information on attractions, shopping and dining options throughout Walworth County. The center also has a picnic area and complimentary Wi-Fi.

The Walworth County Visitors' Bureau is a nonprofit, 501(c)6 organization. With more than 300 members and growing, its mission is to provide leadership, guidance, and assistance to the Walworth County tourism industry and to ensure that tourism is a top contributor to the county's economy and quality of life. For more information call (262) 728-6000 or go to www.VisitWalworthCounty.com.


Tags: County Report, Top of page

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